Magazine

Gucci: the story of an iconic brand

The brand stories column continues with the Gucci brand , one of the cornerstones of Italian fashion. Today we present the history of this iconic brand, retracing its key stages. From the conce...

The Story of Balenciaga: The Rise of the Maison

For our brand stories column, we retrace the key points of the stylistic and conceptual evolution behind one of the world's most famous fashion houses. Here is the story of Balencia...

Timeless style: the history of the Givenchy brand

Home Capable of skillfully combining casual chic and aristocratic elegance with that unique detailing that has always been a symbol of glamour and style,...

Fendi: history of the iconic brand of Italian fashion

Home In the empire of high fashion houses, Fendi stands out for its particular Italian savoir faire capable of celebrating luxury in its most refined essen...

How an iconic brand is born: the story of Prada

Home The quintessential symbol of timeless Italian tailoring quality , Prada is a brand that has made international fashion history. Let's relive the hi...

Valentino Garavani: How an Iconic Brand is Born

A perfect synthesis between traditional aesthetics and innovative taste , Valentino Garavani is the fashion house that enchants it-girls, fashionistas and celebrities internationally. ...